About

Launched in 2008, Writing Power is a print and web copywriting firm led by English professor turned freelance copywriter Loren M. Blinde, PhD. We specialize in bringing the substance and heart of your organization’s message to life with warmth, professionalism, and an audience-centered approach that helps translate complex material into easy-to-understand content. Although our work spans a variety of industries, we have particular expertise in writing for nonprofit and healthcare clients.

To learn more about working with Writing Power, consult our frequently asked questions page.

A note from managing partner Loren M. Blinde, PhD

A couple of years ago, my mom ran into my third-grade teacher. Mrs. D’Amario – who was, and remains, the favorite teacher of every single student in my class – remembered me. (In the interest of full disclosure, you should know that she remembers every student she has ever had.)

Where the story gets interesting, though, is in what she said next: “I remember Loren. What a writer! What is she doing now?”

My mom: “She’s a writer.”

Of course.

I don’t know what I could have written at the age of eight that was memorable. But while I was dreaming of becoming a ballerina, a scientist, or a big band conductor, my third-grade teacher had my vocation pegged. And you know what? She was right. I’m delighted to have the opportunity each day to help my clients energize their communications and get results.

When you hire me, you get the writing and research expertise of an English professor combined with the marketing savvy of a creative entrepreneur. I know how to analyze an audience and design written content that gets results.

Unlike many copywriters in the marketplace, I bring a strong academic background to the craft. After earning a PhD in English from the University of California, Los Angeles, I worked as a college English professor and a grant writer before launching Writing Power full time in 2008. For more about my background, check out my LinkedIn profile.

How can Writing Power help you? Send an email to loren@writingpower.net to arrange a free phone consultation.

 

Client Testimonials

Loren Blinde is a skilled copywriter and content strategist. She sharpened the voice and tone of our organization into something more confident and engaging, keeping the target audience top of mind. She has created white papers, case studies, sales sheets, web copy, press releases, brochures, and more for us, helping us execute our most important marketing initiatives. Loren is a team-focused collaborator who always comes through, and she has become a trusted member of our team as a result. Most of all, she is remarkably easy to work with. When you engage Loren on a project, there is no doubt it will be completed on time, she will exceed your expectations, and you’ll be delighted with the results.

-Dominic Lizama
Creative Director, Accumen

Loren Blinde is one of those rare professionals who has the ability to not only map out content strategies that align with both business needs and customer experience, but also to materialize that strategy into top-notch content for digital and traditional projects. I have worked with Loren for well over a decade, during which she has helped with everything from website content audits and migration projects, to multipage corporate reports, to small social media posts. Her work has always been excellent. And throughout that time, I have realized that I can always trust her to provide the most insightful, professional, and relevant content needs. .

-Chris Boyer
Principal & Senior Digital Strategist, @chrisboyer LLC

“I am blown away by how awesome it turned out. I’m serious. It rocks. It is just so impressively tight, compelling, and readable. I love it!!! I could not have asked for a better write-up. It hit all the buttons. I honestly believe it is packed with great ideas and would be something someone would save, print out for reference, or forward to a colleague. Wow.”

-Ingrid Constantine
CEO, CoSolutions, Inc.

I’ve worked with Loren over the past two years on a variety of client projects. She is a first-rate, extremely gifted, and highly trusted content producer and strategist. All her work products hit the bull’s-eye in terms of being results-focused and results-producing because she innately understands what target audiences need to know to make a decision. Not all writers can parse and shape content that gets right to the heart of the matter. Loren can and does, consistently. Hire her and you’ll understand – and then you’ll hire her again and again!

-Laura Peterson
Founder, Kudometrix

Loren Blinde is the consummate copywriter, copyeditor, and newsletter editor. She brings a well-honed sense of craft to her writing that meets the consumer’s need for accessible medical information. Her technical and professional skills are the very best. I highly recommend Loren for her specialized knowledge and her ability to execute projects within established parameters.

-Maureen Theriault
Freelance Editor

I LOVE IT! THANK YOU – really really really great job! This club truly deserves a special piece, and you have delivered that. I thank you from the bottom of my heart!

-Jody Taylor-Fisher
Principal, NeoNiche Strategies

Loren Blinde, Ph. D. is an excellent writer who has a well developed ability to position her writing effectively for your specific audience. Whether it be writing for an internal or external newsletter, press release, or speech, Loren has the ability to “put herself in your shoes,” and get your message across.

Loren is also reliable and customer-focused in her dealings. She is conscientious of your deadlines and will extend herself to be of service to you. Loren becomes part of your team, works well with all levels of the organization, and is mindful of your mission and values.

Regardless of your industry, I would recommend Loren Blinde as a writer and communications advisor for your organization.

-Michael J. Chiaramonte, MBA
President, MedStar Southern Maryland Hospital Center

As the publisher and editor-in-chief of an online news publication, Intelligence Community News, that covers the marketplace for goods and services sold to the U.S. Intelligence Community, I was looking for a talented, responsible, savvy, hard-working writer/reporter/editor who could take on most of the day-to-day editorial responsibilities (so I could focus on other matters).

Loren Blinde, of Writing Power, has been a “god-send” to me because she has capably stepped into my shoes and done an absolutely outstanding job of picking up a hundred tasks and doing each of them excellently. I could not have asked for a better writing consultant. You can’t go wrong with Loren!

-Jacob Goodwin
Founder, Intelligence Community News

It was an absolute pleasure working with Loren Blinde at Writing Power on our web content. She is truly a professional of her craft. She listens to your needs and can easily understand and fill in the blanks to produce great copy for your business. Her solid copywriting skills and her business know-how truly delivers copy that targets your audience. Loren recognizes the importance of writing for a business, which comes through in her work.

In addition to a great end product, working with Loren was a complete pleasure. I feel it’s hard to find people these days that “get it” and “get it” across the board. Loren is one of those people. She has an intellect that goes beyond a studied skill.

Now I just have to come up with another project, so I can work with Loren again. I would definitely recommend Loren Blinde and Writing Power for your copywriting needs.

-Gisela Lukacs-Kosztolnik
Managing Director, Northern Virginia Graphics, Inc.

I totally enjoyed working with Loren to create copy for my website. She is easy to work with and adds a fresh creative perspective to everything she edits. Her words just seem to flow together to create a story that is both easy for the  reader to understand and enjoyable to read. I would highly recommend her services and look forward to working with her in the future.

-Chantal Lewis
CEO, Mednovations, LLC